Introduction
At Classic Match ® Cologne, Fragrance (referred to as “we”, “us” or “our”), we recognize that your privacy is very important. This Privacy Policy describes how we collect, use, share, and protect your personal information through your use of our website at classicmatch.shop (the “Site”) and when you purchase our products and use our services (collectively, the “Services”).
Please read this Privacy Policy carefully. By accessing or using our Site or Services, you acknowledge that you have read and understand this Privacy Policy, and agree to be bound by its terms. If you do not agree to the terms of this Privacy Policy, please do not access or use our Site or Services.
What Information Do We Collect?
Information You Provide Directly to Us:
When you visit or use parts of our Site or Services, you may choose to voluntarily provide information directly to us. For example, we collect personal information when you create an account, participate in surveys, polls, contests, sweepstakes, or promotions, subscribe to newsletters or other communications, purchase products or services, request information, communicate with us via third-party social media sites, or otherwise communicate with us.
The types of personal information we may collect directly from you include:
- Contact details such as your name, email address, mailing address, and phone number
- User name, password, and other log-in information used to access your account
- Payment information such as credit card or other payment method details
- Purchase and order history
- Communications with us and with others through the Services
- Social media profile information (when you interact with us through social media sites)
- Feedback, recommendations, and other user-generated content, including reviews and ratings
Information We Collect Automatically:
When you access or use our Site or Services, we may automatically collect information about you, including:
- Log Information: We collect server logs and other information about your interactions with the Services, including IP address, access dates and times, pages viewed, links clicked, pages visited before navigating to our Site, browser type, and other actions taken within the Services.
- Device Information: We collect information about the computer or mobile device you use to access our Services, including the hardware model, operating system and version, unique device identifiers, mobile network information, and browsing behavior.
- Location Information: With your consent, we may collect information about the precise location of your device when you access or use one of our location-enabled Services. We may also derive your approximate location from your IP address.
- Usage Information: We collect information about how you use our Services, including your engagement with content, pages visited, links clicked, purchases made, items added to your cart, and other actions you take on the Services.
- Cookies and Other Tracking Technologies: We use cookies and other tracking technologies to collect information about you when you interact with our Site or emails, including information about your browsing behavior. Cookies are small data files stored on your hard drive or device. We use cookies to improve and customize the Services, remember your preferences, target advertisements, analyze usage, and for security purposes. You can control the use of cookies at the browser or device level. Please see the Cookies section below for more detail.
- Analytics Information: We use third-party analytics services like Google Analytics to help understand use of the Services. These services collect the information sent by your browser or mobile app, including the pages you visit, your use of third party applications, and other information that assists us in analyzing and improving the Services. You can prevent analytics services from using your information by disabling cookies.
How Do We Use the Information We Collect?
We use the personal information we collect through the Services for the purposes described in this Privacy Policy, including to:
- Create and manage your online account
- Process orders and payments
- Provide, maintain, and improve the Services
- Send you communications, including confirmations, invoices, technical notices, updates, security alerts, and administrative messages
- Provide support and handle requests and inquiries
- Personalize and customize your experience based on your interactions with the Services
- Conduct research and analysis, including focus groups and surveys
- Prevent and address fraud, breach of policies or terms, and threats or harm
- Comply with legal obligations and assert legal rights and defenses
- Protect the security and integrity of the Services
- Debug to identify and repair errors in the Services
- Carry out other legitimate business purposes
We also use the information we collect for marketing purposes, including to:
- Provide you with product or service updates and announcements
- Send marketing communications and promotional offers based on your communication preferences
- Personalize advertising when you use the Services
- Administer contests, sweepstakes, promotions, and surveys
- Analyze how our customers respond to our offerings
- Describe the information shared with third parties for direct marketing purposes and provide opt-out
With Whom Do We Share Your Information?
Vendors and Service Providers:
We may share your personal information with vendors and service providers that perform services on our behalf, based on our instructions and in compliance with this policy and any other appropriate confidentiality and security measures. This includes service providers that assist us with:
- Website hosting, operation, maintenance, and security
- Fraud prevention and risk management
- Order fulfillment, delivery, and returns
- Marketing, advertising, communication, and analytics services
- Payment processing
- Customer support
- Conducting research and analysis
- Legal services
Social Sharing Features:
The Services may integrate with social sharing features and other related tools which let you share content or actions you take on our Services with other media. Your use of these features enables the sharing of information with your friends or the public, depending on the settings you establish with the third party that provides the social sharing feature.
Advertising Partners:
We may share your information with advertising partners to deliver targeted ads on our Services and across the Internet based on your interests and browse behavior. We do not share your personal information directly with these advertising partners. However, ad networks, analytics companies, and other service providers may set and access their own cookies, pixel tags, and similar technologies on our Site and across the Internet, and they may collect or receive information about your visits and use of our Site and other websites and apps. Some of these parties process your personal information only on our instructions and in compliance with this Privacy Policy and other appropriate confidentiality and security measures. However, certain third-party service providers, such as advertisers, may disclose the information we share with them to additional parties as further described in their own privacy policies.
Business Partners:
In certain situations, businesses partner with us to provide branded or co-branded Services. If you interact with or purchase co-branded services, we may share information about you with that business partner, which will use the information according to its own privacy policy.
Your Consent:
We may share your personal information in any other manner permitted by law or with your consent.
Legal Disclosures:
We may disclose information about you if required to do so by law or in the good-faith belief that such action is necessary to comply with legal requirements or legal process served on us, to protect and defend our rights or property, or to act in urgent circumstances to protect the personal safety of our customers or the public.
Sale or Transfer of Business or Assets:
If we engage in a merger, acquisition, bankruptcy, dissolution, reorganization, or similar transaction or all or a portion of our business, assets, or stock are acquired by another company, some or all of the personal information we possess may be among the assets transferred. We will provide notice of any such transfer and your choices regarding personal information about you.
What Information Do We Share With Third Parties?
We do not sell or otherwise disclose personal information we collect about you through our Services, except as described in this Privacy Policy or with your consent. We share the categories of personal information described above with the types of third parties described above for business purposes.
Here are some examples of information we may share with third parties:
- Contact details, like your name, email address, and phone number, with delivery partners to fulfill orders and with service providers to send communications.
- Payment information with payment processors and services that enable you to make and receive payments.
- Log information and device information with analytics providers to analyze use of the Services.
- Location information, with your permission, with ad networks to provide geographically relevant offers.
We may also share hashed or device identifiers (such as hash values of email addresses) with advertising partners to deliver targeted ads and evaluate their effectiveness, and we may share aggregated or de-identified information that cannot reasonably be used to identify you.
Third-Party Services and Websites
The Services may contain links to third-party websites and services that are not owned or controlled by us. We are not responsible for the privacy practices or contents of such third-party services. Please review the privacy policies of third-party providers before providing any information to or through them.
Security
We take reasonable measures to help protect your personal information against loss, theft, misuse and unauthorized access, disclosure, alteration, and destruction. However, no system can be 100% secure, so we cannot guarantee the absolute security of your information.
International Data Transfers
We are based in the United States and we process and store information on servers located in the U.S. We may transfer your data to these servers from around the world. Please be aware that we may transfer your personal information to a jurisdiction that does not have the same data protection laws as the country in which you initially provided the information. If we transfer your information from the European Economic Area (EEA) to outside the EEA, we will do so based on legal mechanisms such as standard contractual clauses or your consent.
Your Data Protection Rights
If you are located in the EEA, UK, Switzerland, or other regions with applicable data protection laws, you have certain rights with respect to the personal information we collect about you:
- The right to access the personal information we hold about you
- The right to correct or update any inaccurate or incomplete personal information we hold about you
- The right to erase your personal information, in limited circumstances
- The right to restrict our processing of your personal information, in limited circumstances
- The right to object to processing, in limited circumstances
- The right to receive your personal information in a usable electronic format and transmit it to a third party (right to data portability), in limited circumstances
- The right to lodge a complaint with your local data protection authority
If you would like to exercise these rights, please contact us as indicated in the How to Contact Us section. Note that these rights are not absolute and in certain cases we may decline your request, including if complying with it would violate applicable law or impede legal inquiries, or if the request is fraudulent, excessive or manifestly unfounded.
If you are located in the US or other regions without a comprehensive data protection law, you have the ability to access and correct certain personal information we collect by contacting us as indicated in the How to Contact Us section.
How Long Do We Retain Your Information?
We retain your personal information for the length of time required to fulfill the purposes for which we collected it, which are outlined in this policy. We may retain your information for additional time if necessary to comply with our legal obligations, resolve disputes, enforce agreements, and as required or permitted by law. The specific retention times vary depending on the type of data involved, but the criteria we use to determine retention periods include:
- How long is the information needed to provide the Services? This includes things like maintaining and improving the performance of the Services, keeping our systems secure, maintaining appropriate business records, providing customer support, and responding to feedback or inquiries.
- Is there a legal requirement to retain the data for a certain period of time? Examples are tax and financial regulations requiring retention of transaction records or prohibiting deletion of communications under legal hold.
- Have you provided consent for a longer retention period? For example, retaining purchasing history to personalize future shopping experiences.
- Is retention advisable considering our legal position, such as for statutes of limitations, litigation, or regulatory investigations?
Information may persist in copies made for backup and business continuity purposes for additional time.
Location of Your Data
Information we collect is stored and processed in the United States and other countries where we and our service providers operate. Please be aware that the privacy protections and legal requirements, including the rights of authorities to access your personal information, in some of these countries may not be equivalent to those in your country.
Cookies and Tracking Technologies
Cookies: Cookies are small text files that websites send to your computer or other Internet-connected device to uniquely identify your browser or mobile app or to store information or settings in your browser. Cookies allow us to recognize you when you return. They also help us provide a customized experience.
Pixel Tags/Web Beacons: A pixel tag (also known as a web beacon) is a piece of code embedded on our Site that collects information about engagement on our Site. The use of a pixel allows us to record, for example, that a user has visited a particular web page. We use pixel tags to analyze user behavior and measure the effectiveness of our communications.
Analytics Services: We use Google Analytics, which uses cookies and similar technologies to collect and analyze information about use of the Services and report on activities and trends. This service may also collect information regarding the use of other websites, apps and online services. You can learn about Google’s practices by going to https://www.google.com/policies/privacy/partners. We use Google Analytics Advertising features such as remarketing and Google Analytics Demographics and Interest Reporting. We encourage you to review the Google Ads Settings to manage information Google uses to show you ads. You can opt out of these Google Analytics Advertising features through applicable Google Settings.
Online Advertising: We may allow third party online advertising networks and social media companies to collect information about your use of our website over time so that they may display ads that may be relevant to your interests on our Service as well as on other websites or apps. Typically, the information we share is provided in cookie form or is hashed or otherwise de-identified. The main advertisers we work with are Google and Facebook, and you can opt out through settings on their sites for each:
- Facebook at https://www.facebook.com/ads/preferences
- Google at https://adssettings.google.com/authenticated
Interest-Based Advertising: Third parties including search engines, social media networks, and other platforms on which we advertise may use cookies and other tracking technologies to collect or receive information from our Services and elsewhere on the Internet. They may use this information to provide measurement services and targeted ads.
Do Not Track: Currently, our systems do not recognize “do not track” requests from Internet browsers. You may, however, disable certain tracking by disabling cookies in your browser settings, as described above. Learn more about Do Not Track at https://allaboutdnt.com.
Additional Information for Individuals in Europe
Legal Basis for Processing Personal Information: Our legal basis for processing the personal information described in this Privacy Policy depends on the data involved and the specific context in which we collect it. We normally collect and process your personal information when:
- You have consented to the use of your personal information, for example to send you marketing communications. You may revoke your consent at any time.
- We need the personal information to perform a contract with you, like fulfilling your order.
- The processing is in our legitimate interests and not overridden by your rights, such as providing and improving the Services, conducting research, and protecting our legal rights and interests.
- Compliance with legal obligations requires us to process or retain your personal information, for instance to comply with record keeping requirements.
Data Protection Officer: We have appointed a Data Protection Officer whose contact information can be found below in the How to Contact Us section.
How to Contact Us
If you have any questions about this Privacy Policy or your information practices, please contact our Data Protection Officer by email at [email protected].
Changes to the Privacy Policy
We may change this Privacy Policy from time to time. If we make significant changes, we will provide prominent notice on our Site, or send you an email when legally required. Continued use of our Services after any change in this Privacy Policy constitutes your consent to the practices described in the revised Privacy Policy.
This Privacy Policy was last updated on January 1, 2023 and is effective as of that date.